Over the recent years, there has been an increase in premium pet foods available for our beloved fur pets and even a change in how these products are distributed. Market trends are moving away from large bulky packaging of the 15-20kg bags, making way for brands that pack a punch and tick all the boxes for pet nutrition, protein, quality ingredients, food variety, and packaging sustainability. Customers have proven their willingness to invest more for their pets with specialty brands on the rise. Brands are needing packaging that allows for products to be fresher and long-lasting as well as easy to store and easy to reuse. Consumers are now even spoilt for choice with frozen and refrigerated options as well as gravy mixes to make every morsel tasty for their four-legged friend.